Storytelling & Email Lists That Sell (Without Feeling Salesy) With Esther Young

Struggling to know what to say in emails? This training shows you how to turn your story into content people actually want to open, read, and stay for. Learn from Esther Young, a Creative Director & Lead Creative Consultant, who has mastered all things marketing. If email marketing feels awkward, forced, or overwhelming, this session reframes it as storytelling — not selling. You’ll learn how to use your real experiences, values, and day-to-day moments to build trust, grow your list, and create emails that feel personal, engaging, and completely on-brand.